Choosing What Really Serves You

It’s easy to try to be everything to everyone. Especially when it comes to business and relationships! I asked a client this morning if what she was including in her offerings really SERVED her and her business, and a bunch of things quickly got cut, because the answer was no. Many of those things made her feel behind schedule, not profitable, or like she would be attracting the wrong people.

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Laura Swan Sieckman Boxercraft
Laura Swan Sieckman Boxercraft

As a multi-passionate person (I’m admirably borrowing that term from Jordan Lee Dooley) with different professional talents and roles, I’ve struggled with over-serving myself. Not just with wine (kidding……..kind of), but with the time and resources I devote to clients, what I THINK I should be offering beyond what I already do, or if there are additional ways I can expand my reach. It’s hard not to act on all of the ideas I have! And it’s easy to be tempted to provide more value without asking for additional compensation. I also tend to over-offer explanations as to what I do and how I do it (because for many people, my career(s) are unconventional).

From a personal sense, I over-serve in relationships too - reaching out to friends who never reach out to me, or doing thoughtful things on a regular basis that ultimately just end up being seen as expected or the norm. Some of that just ends in resentment - so what’s the point?

Laura Swan Sieckman Boxercraft

I’m not saying that you only need to be average at everything. I’m not saying to provide less value to customers or let all your friendships go to crap. But, if you need to hear it today, it’s OKAY not to be everything to everyone. It’s okay to tone down all the energy you’re putting out there, because chances are you aren’t getting it back and it only ends up making you feel like shit. I feel like I’ve done a ton of learning over the past few years as to what serves me and what doesn’t. Whether that be on a large “life” scale or down to how many things I stuff onto my to-do list. I don’t owe anyone explanations, and have learned to work quietly in my own lane. It’s okay to cut out the crap so that what you DO put out into the world is AMAZING and fills your cup.

Laura Swan Sieckman Boxercraft
Laura Swan Sieckman Boxercraft

Today, what serves me is throwing on a comfy Boxercraft shirt, jean shorts, and Converse, wearing almost no makeup (thanks to Ink and Arch) , and being basic AF so that I can fit in time with clients, my hubby, and pups! I hope you find the things that serve you and fill you up today, too!

XOX Laura

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